Key Aspects of Myths and Metaphors in Romanian Political Discourse from a Cognitive Linguistic Perspective

Octavia Raluca ZGLOBIU

Abstract:

In its endeavour to legitimate power, political communication seeks to convince the electorate, in every possible way and on every possible occasion and, while doing so, it resorts to different linguistic strategies. The presence of myths and metaphors seems to have flourished in today’s political discourse, probably due to the numerous political crises that have erupted lately at an international level. This article aims to address a few of the linguistic characteristics of political myths and metaphors, mostly from a theoretical point of view, trying at the same time to establish a connection between the two, regarding the creation of political realities and practices through language.

Keywords: Political communication; Political metaphors; Myths; Linguistic strategies; Political representation

DOI: 10.24193/jmr.29.8

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