Social Media. A Literature Review

Chi Thi Phuong DUONG


The development and expansion of social media have rapidly changed the interaction and communication of people, thereby attracting attention in an unprecedented scale. This paper reviews the relevant literature on social media to yield a better understanding of how it has transformed the way people communicate, acquire and use information. To elucidate on the goals of this paper, the definition of social media, and its characteristics are presented. Different types of social media are also described, including globally popular platforms based on social media types in the 21st century. Lastly, a brief review of the research on social media was presented to provide a reference for researchers.

Keywords: Social media; Social network; Communication tool; Literature review

DOI: 10.24193/jmr.38.7